Global Health, Pharma, and Medical Market Research and Marketing Conferences

There is no shortage of learning opportunities throughout the year for market researchers and marketers who specialize in healthcare. Typically, you can register to attend months or days ahead. However, if you wish to speak as an expert, submissions are usually required 6 months ahead of time. Past dates are provided to give you a […]

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Trusted Resources for COVID-19 News and Statistics

Please ensure that when you seek out COVID-19 news, it is accurate, timely, and from a trusted source. Below is a select group of organizations offering trustworthy COVID-19 information that is relevant for Canadians.  Information for Canadians Government of Canada: Everything the Canadian public needs to know about COVID-19, including prevention, symptoms, treatment, preparedness, and […]

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Artificial Intelligence in the Canadian Healthcare Industry

Artificial intelligence has the potential to change everything. By introducing seemingly unlimited scaling and the ability to quickly process extraordinary volumes of data, it’s allowing medical professionals, including physicians, nurses, and specialists, to learn vastly more, and vastly more quickly. We’ve heard a lot about how artificial intelligence is improving the diagnoses of ailments and […]

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Let’s Talk Mental Health. Every Day but Especially on Wednesday, January 29, 2020 #BellLetsTalk

Everyone Has Mental Health We all have mental health. However, according to the 2018 Canadian Community Health Survey by Statistics Canada, nearly 18% of Canadians aged 12 and older needed help with their mental health in 2017. Sadly, almost half had their needs partially or fully unmet. And, according to the 2012 Canadian Community Health […]

Sharper Insights Announces Company Rebrand to Vital Connections

For Immediate Release New Brand Reflects the Company’s Mission to Connect Marketing Researchers with Healthcare Professionals Toronto – Sharper Insights, the leading marketing research recruiter of healthcare professionals in Canada announced the business has been rebranded to Vital Connections. The new corporate name is designed to better reflect the company’s services and relationships with clients, […]

Learn the Language of Respectful Health and Medical Research

Language evolves. What was once acceptable, or even polite, is no longer appropriate. In fact, the Special Olympics ran a campaign called #NoGoodWay which aimed to end the use of the R-word (retard) in everyday conversation. You can watch one of their ads here. Data collection tools, such as screeners, questionnaires, discussion guides, and interviews […]